Published
This document establishes terms, definitions and service requirements for service providers conducting market, opinion and social research, including insights and data analytics (hereinafter referred to as "service providers").
Non-market research activities, such as direct marketing, are outside the scope of this document.
PUBLISHED
ISO 20252:2019
90.92
Standard to be revised
Jan 19, 2024
IN_DEVELOPMENT
ISO/AWI 20252
Market, opinion and social research, including insights and data analytics — Vocabulary and service requirements
60.60 Standard published
Only informative sections of projects are publicly available. To view the full content, you will need to members of the committee. If you are a member, please log in to your account by clicking on the "Log in" button.