Published
This document establishes terms, definitions and service requirements for service providers conducting market, opinion and social research, including insights and data analytics (hereinafter referred to as "service providers").
Non-market research activities, such as direct marketing, are outside the scope of this document.
Replaces
SSH ISO 20252:2012
PUBLISHED
SSH ISO 20252:2019
60.60
Standard published
Jul 9, 2021
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